Islamic to defend itself, IS had very effactive

Islamic
state is Sunni extremist group and adheres to global jihadist ideology. After
the collapse of AQ two major groups emerged who shares their ideology: Jabhat
al-Nusra (JN) and Islamic state of Iraq and ash-Shar (ISIS) (al-Tamimi, 2014). JN and ISIS were
merged together in April 2013 as result of effort by Abu Baker al-Baghdadi,
then leader of ISIS. Since formation as part of new policies, they had launched
their campaign in Syria by claiming land in Aleppo, which is mostly Sunni
dominated at time (Australian National Security 2018). IS has followed systematic
approach to spread their ideology in region by controlling oil wells in region,
gaining financial independence and isolating themselves from other local rebel
groups. In bid to establish IS an equivalent to government they offered social
services and economic aid, and proved effective measures (al-Tamimi, 2014).  Upon spreading their dominance from Aleppo to Diyala, and Abu
Baker al-Baghdadi was confirmed as Khalifah (caliph) and organization was
established officialy as Islamic State  (Khalil,
2014). This was not just local undertaking as Baghdadi was now Khalifah for Muslims
everywhere, which was crucial point in establishing their ideology reach beyond
Middle East, and expected other jihadist organization to accept IS ruling  (Khalil, 2014). This was first step in
establishing a legitimate government like organization with own army and
administartion. The amount of money IS receives by selling black market
petroleum product is about 100 million USD a month (Orozobekova, 2016). These
money were spent on operations, infrastructures and to maintanance of governing
and organizational bodies, in order to establish themselves as equivalent to
Iraqi and Syrian governments  (Orozobekova,
2016). Any organization required an army to defend itself, IS had very
effactive social media campaign (twitter, facebook etc.) to attarct forgion
fighters and extend their global reach. The so called IS army had formal rank
structure, with key leadership positions are held by Iraqies  (Orozobekova, 2016). This was a key aspect of
IS objective to identify themselves as independent government organization and
maintaining law & order in region. By end of 2014 IS had captured and
dominated one-third of Iraqi territory by taking advantage of political turmoil
created after 2003-2011 US military intervasion  (Katzman, 2016).

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